Joshua Goldman
Joshua Goldman
min read · July 23, 2025 · Entertainment

Sydney Sweeney: Hollywood's Hottest New It Girl Takes a Bra-Free Stand in Bold Ad Campaign

Sydney Sweeney has landed a major ad campaign that shows off her sexier side as she climbs the ranks in Hollywood

SCANDALOUS CELEBRITY ALERT!

Sydney Sweeney, the stunning Euphoria starlet, is heating up Hollywood with her sizzling new ad campaign for American Eagle! The 25-year-old blonde bombshell has been making waves in Tinseltown with her sultry looks and steamy performances on the small screen. And now, she's taking her sex appeal to the big leagues with a major marketing push that's got everyone talking!

As part of AE's fall campaign, Sweeney strips down (literally!) to showcase their latest denim line in a series of sultry, jaw-dropping ads. And trust us, it's an absolute feast for the eyes! With nary a bra or shirt in sight, Sweeney proves she's more than just a pretty face – she's got a body that'll make your jaw drop!

On Wednesday, the Euphoria veteran was seen in the spread from the fashion brand American Eagle

But wait, there's more! This isn't just any old ad campaign; American Eagle is going all-in on Sweeney, making her the face of their brand for the first time ever. According to sources close to the company, this marks a major departure from their traditional approach, which typically features multiple celebrities in one season.

So, what's behind AE's bold move? Insiders claim that Sweeney's unique blend of sex appeal, talent, and business acumen made her the perfect partner for the brand. And we can't help but agree! After all, who wouldn't want to be a part of the Euphoria starlet's meteoric rise to fame?

But here's the real tea: Sweeney is about to take her business game to the next level with her very own lingerie line – and it's got some seriously big backers! Amazon billionaire Jeff Bezos and his new wife, Lauren Sanchez, have reportedly invested in the venture, which is set to launch "very soon". Talk about a power couple!

The blonde bombshell had on no bra, and in some cases no shirt, as she modeled a denim while giving off sultry looks

As Sweeney's star continues to rise, we can't help but wonder what other surprises she has up her sleeve. With rumors swirling that she might just become the next Bond girl (hello, 007!), it seems like anything is possible for this talented ingénue.

In the meantime, get ready to swoon over Sydney Sweeney's sultry new ad campaign – and don't forget to keep an eye out for those scandalous lingerie ads!

American Eagle says it's thinking 'bigger than ever before' for its new marketing campaign The company's fall campaign, titled 'Sydney Sweeney Has Great Jeans,' goes live this week

AE is changing how it runs marketing campaigns by focusing on only one celebrity. In the past, it has featured multiple public figures in ads

Sweeney — who has also partnered with the brands Dr. Squatch, Baskin-Robbins and Jimmy Choo — seems to be an ideal partner for American Eagle

Sweeney's stylist, Molly Dickson, worked with the brand on campaign looks. Sweeney also designed her own American Eagle jeans with a butterfly design

All net proceeds from the jeans will benefit Crisis Text Line. American Eagle's CMO, Craig Brommers, told Modern Retail that Sweeney is 'the biggest get in the history of our brand'

'We've had a lot of success working with multiple talent in one season, so it's not like that recipe is dead,' Brommers said

'But there are only a few celebrities that have the cachet to be the face of a dual-gender brand, and Sydney is one of them. When she was into the idea of working with us, that's when you say, I think this is a special, unique moment, and it needs to feel like that'