Joshua Goldman
Joshua Goldman
min read · August 6, 2025 · Entertainment

Mystery and Glamour: The Shocking Death of a Fashion Designer on a Hamptons Yacht

The self-professed entrepreneur and brand growth consultant took joy rides on helicopters and private jets, videos posted on her TikTok account reveal

The Mysterious Demise of a Manhattan Socialite: A Jet-Setting Fashionista's Shocking Death

In the picturesque Hamptons, where the wealthy and famous flock to their opulent summer homes, a tragic event has sent shockwaves through the community. Martha Nolan-O'Slatarra, a 33-year-old Irish fashion designer and socialite, was found dead on a yacht in Montauk, leaving behind a trail of unanswered questions and speculation.

Nolan-O'Slatarra's life was a whirlwind of luxury and glamour, with her Instagram-perfect adventures showcasing her jet-setting lifestyle to the world. The fashionista, who founded the high-end label East x East, frequently posted videos of herself sipping champagne on private jets, cruising in luxurious convertibles, and vacationing on exotic islands.

She and her pals took a Falcon jet to Nashville for a concert in 2021 with Nolan-O'Slatarra highlighting her '#milehighclub' and '#privatejet' life in the captions. Pictured is one of her friends boarding the plane

The self-proclaimed entrepreneur's online presence was a carefully curated spectacle, replete with hashtagged indulgences like "#milehighclub" and "#privatejet." Her glamorous lifestyle seemed to be the epitome of success, but behind the façade, Nolan-O'Slatarra's life may have been far more complicated.

According to property records, Nolan-O'Slatarra did not quite live up to her lavish online persona. She resided in a modest studio apartment in Yorkville, a relatively affordable neighborhood on Manhattan's Upper East Side – a far cry from the opulent lifestyles of her Instagram friends. Her monthly rent of $1,900 seemed almost quaint compared to the millions spent by her peers.

Born and raised in Carlow, Ireland, Nolan-O'Slatarra left home at 16 to attend the prestigious Institute of Education in Dublin. She later pursued a master's degree in digital marketing from University College Dublin, where she honed her business skills. After completing her studies, she moved to New York City in 2015 on a one-way ticket purchased by her father.

Last October, she shared a video of herself and a companion drinking bubbly as they flew over a sunny, rural looking area. She captioned the short clip: 'Heli on up'

Nolan-O'Slatarra's journey into the corporate world was marked by a series of high-profile gigs at major companies like Deloitte and Ernst & Young. However, she eventually left to pursue her own ventures, founding Brand Growth Consultants in 2021. The company's online presence appears eerily artificial, sparking whispers about its legitimacy.

Her fashion label, East x East, launched several lines, including a direct-to-consumer Amazon brand called Duper. Just weeks before her untimely death, Nolan-O'Slatarra celebrated the grand opening of East x East's popup shop at Gurney's Montauk Resort and Seawater Spa – a fitting location for someone who had made the Hamptons her playground.

As the investigation into Nolan-O'Slatarra's death continues, whispers are emerging about her personal life. A regular at the Montauk Yacht Club revealed that the boat owner, allegedly Nolan-O'Slatarra's boyfriend, was often seen inebriated and disheveled. When confronted by police, he reportedly ran outside naked, screaming "that's my girlfriend!"

Nolan-O'Slatarra is seen sitting in a luxurious convertible car as it drove through picturesque countryside in a video posted to her TikTok in October last year

The Tragic Scene Unfolds

The Ripple yacht, where Nolan-O'Slatarra's lifeless body was discovered, has been described as a "party boat" by those who frequent the marina. The boater who first spotted her unconscious said she heard screams when the woman's body was found.

"It was like something out of a horror movie," the witness told The Scholarly Note.com. "We come here every summer and nothing like this ever happens."

Nolan-O'Slatarra lived in a small studio apartment in Yorkville where her monthly rent was approximately $1,900, property records reveal

The usually tranquil waters of Montauk were transformed into a crime scene, with police officers cordoning off the area. As detectives gathered evidence, locals seemed oblivious to the drama unfolding before them – perhaps too caught up in their own summer escapades.

Celebrity Connections

Nolan-O'Slatarra's social circle was replete with A-list connections. Influencers and celebrities like Patrick Ta, Alix Earle, and Remi Bader often flocked to the Montauk Yacht Club for exclusive events. Just days before Nolan-O'Slatarra's death, celebrity makeup artist Patrick Ta hosted a star-studded gathering at the club.

Nolan-O'Slatarra grew up in the small town of Carlow, Ireland, roughly 55 miles outside of capital city Dublin

The irony of Nolan-O'Slatarra's tragic fate is not lost on those who knew her. "She was very friendly, always smiling," said one local. "There's going to be a lot of conversation out of this."

As the investigation unfolds, questions surrounding Nolan-O'Slatarra's death will undoubtedly continue to captivate the public imagination. What secrets lay hidden beneath her glamorous façade? Was her life as perfect as it seemed, or was there more to the enigmatic fashionista than met the eye?

One thing is certain: Martha Nolan-O'Slatarra's untimely passing has left a void in the Hamptons' social scene – and a tantalizing mystery that will continue to enthrall us all.