Joshua Goldman
Joshua Goldman
min read · July 28, 2025 · Entertainment

Ms. Rachel's Tonies Toy Frenzy: Parents Go Bonkers as Merch Sells Out Instantly!

Rachel Griffin-Accurso, aka Ms. Rachel, is a YouTube star that creates content for children

SCALPING FRENZY!

The world of children's entertainment was sent into a tailspin yesterday as Ms. Rachel's latest merchandise dropped, leaving parents and scalpers alike in a frenzy of demand! The limited-edition Tonies toy, which plays audio stories and songs when placed on the Toniebox speaker system, sold out in mere seconds across both physical retail stores and online platforms.

But don't even get us started on the drama that unfolded after Ms. Rachel's outspoken advocacy for children in Gaza sparked a heated debate with celebrity mom Olivia Munn! The YouTube sensation's popularity among families appears stronger than ever, despite recent headlines surrounding her fiery statements about Gaza and rumored tensions with A-listers like Munn.

She recently released a Tonies figurine in her likeness and the toy sold out instantly

As it turns out, the real magic happens when Ms. Rachel's fans get their hands on her merchandise – or try to, that is! According to thescholarlynote.com, desperate parents reported refreshing websites repeatedly only to see the toy disappear from their carts within 30 seconds before they could complete checkout. And if you thought those online prices were steep, just wait until you see what's going down on Facebook Marketplace and eBay – some listings are marked up to $100, a whopping five times the original retail price of $20!

"It's like the whole world has gone crazy!" exclaimed one frustrated parent in an interview with thescholarlynote.com. "I've had SIX people call me about this damn toy today! The last guy offered me $100 to grab it off the shelf personally."

Target employees were not immune to the chaos either, as one worker revealed on Reddit: "Someone please let me know if the Ms Rachel Tonie becomes available... I have had SIX people call me about this damn toy today!"

Parents scrambled for the toys as people bought them within seconds and tried to resell them for exponentially higher prices

Meanwhile, social media was flooded with videos of parents camping out in store parking lots, willing to do just about anything to get their hands on that coveted Tonies toy. And while some might say it's all about scarcity, we're pretty sure it's also got a lot to do with trust – Ms. Rachel's fans see her as a deeply genuine figure who puts children first, both in her content and in her activism.

So what's behind the hype? Well, for starters, there's the fact that Ms. Rachel has built an army of devoted followers since launching her official merchandise line last fall, which includes a talking doll, stacking cups, finger puppets, and spin-along learning wheel. And retailers have struggled to keep up with inventory ever since!

But let's not forget about those scalpers who are cashing in on the chaos! Some enterprising individuals have been traveling across multiple states to buy stock and flip it at steep markups – talk about a real-life game of Monopoly!

Some parents reported that the toys were being restocked every three hours

Now, we know what you're thinking: "Is this all just a big fuss over nothing?" And our answer is... absolutely not! This is a story about the power of social media, the importance of trust in a brand, and the sheer desperation that can come with trying to get your hands on something everyone wants.

And if you thought it was all going to simmer down after Ms. Rachel's latest comments on Gaza, think again! The YouTube sensation has been making waves by calling out celebrities for their silence on the humanitarian crisis, including her very public feud with Olivia Munn. And judging by the reactions on social media, it looks like we're in for a whole lot more drama!

So what do you think, folks? Are you Team Ms. Rachel or are you just trying to get your hands on that elusive Tonies toy? Let us know in the comments below!

It comes just one day after she vowed not to work with anyone who had not spoken up about the humanitarian crisis in Gaza