Joshua Goldman
Joshua Goldman
min read · October 15, 2025 · Entertainment

Meghan Markle's New Chapter: From Royal Duties to Influencer Dreams

Meghan Markle has posted another 'short social media film' recapping her recent trip to Washington DV after she hinted at building a new career as an online content creator

Meghan Markle's Secret Plans Revealed: The Duchess of Sussex is Plotting a New Career as an Online Influencer

In a shocking move, Meghan Markle has hinted at building a lucrative online presence as a social media influencer, leaving fans and critics alike wondering if she's ready to trade in her royal duties for a life of sponsored posts and product endorsements.

The 44-year-old Duchess of Sussex, mother of two, recently posted a sizzling Reel on Instagram documenting her high-profile appearance at Fortune's Most Powerful Women summit in Washington D.C., where she spoke about the changing nature of her lifestyle brand As Ever. But what really caught our attention was her candid discussion with Fortune's editor-in-chief Alyson Shontell about her plans to leverage her significant influence and build a successful, long-lasting business empire.

The Duchess of Sussex , 44, today shared a highlights Reel of her time attending Fortune's Most Powerful Women summit in the US capital that began with a clip of the famous Washington Monument

According to sources close to the royal family, Meghan has been quietly testing out different forms of content on social media, including Reels that showcase her daily life as a high-profile entrepreneur. But is this just a clever ploy to stay relevant in the ever-changing world of online fame, or does she genuinely see herself as a budding influencer?

Meghan's most recent Instagram 'film' was set to Dolly Parton's classic hit 9 to 5 and captioned: "Love being surrounded by strong women supporting each other!" But don't be fooled – this is more than just a sweet sentiment. It's a strategic move to position herself as a brand ambassador, courting brands and advertisers eager to tap into her massive online following.

The Duchess of Sussex has been ramping up the amount of content on her Instagram account since her surprise appearance at the Balenciaga Spring-Summer 2026 show in Paris, where she made headlines with her daring outfits and awkward moments. But despite the controversy surrounding her fashion debut, Meghan seems to be riding the wave of publicity like a pro.

Her most Instagram 'film' depicted the Duchess in the cockpit of the flight that presumably brought her to Washington DC

In an interview with Alyson Shontell, Meghan dropped hints about her plans for As Ever, saying: "We're testing out different forms of content... How can I give you a recipe in two minutes and be able to share that with you?" It's clear she's eyeing a career as a social media influencer, but will it be enough to sustain her and her family's lavish lifestyle?

Meghan's foray into the world of online fame is not without its precedents. Before marrying Prince Harry in 2018, she founded The Tig, a popular blog that showcased her personal style, travel recommendations, and recipes. But according to bestselling author Tom Bowers' book Revenge: Meghan, Harry And The War Between The Windsors, Meghan's content on The Tig often blurred the lines between fact and fiction.

"Conjuring fantasies was her unique selling point," Bowers writes. "As a purely commercial venture she understood her market and how to compartmentalise between her real life and the fantasy life she offered her increasing number of followers." It remains to be seen if Meghan's new influencer persona will be more genuine or just another clever marketing ploy.

Speaking onstage at the Salamander DC Hotel, Meghan outlined her plans to 'leverage her significant influence to build a successful, long-lasting business empire' while hinting at a move away from her Netflix show With Love, Meghan

The Duchess of Sussex has been in the spotlight since her surprise appearance at Fashion Week in Paris, where she was spotted laughing as a model took a tumble on the catwalk. But despite the controversy surrounding her visit, Meghan seemed to take it all in stride, sharing an Instagram Reel that captioned: "About last night... Thank you Pierpaolo Piccioli and Balenciaga."

But what really caught our attention was Meghan's awkward kiss with Balenciaga's designer Pierpaolo Piccioli. Was this a genuine moment of affection or just another calculated move to generate publicity? Sources close to the royal family claim that Meghan had to ask Piccioli for an invite to her catwalk debut, raising questions about their supposed friendship.

Meghan's recent trip to Washington D.C. comes hot on the heels of what has already been a busy October for the Duchess; days after her Parisian getaway, she joined Prince Harry as they touched down in New York for an award ceremony where they were named 'Humanitarians of the Year'.

In another scene from the 'social media short film', Meghan was seen enjoying a glass of champagne with a friend

But amidst all the glamour and prestige, Meghan couldn't help but express her concerns about how social media exposure will impact their children, Lilibet and Archie. "Our children are just six and four years old," she said. "Luckily still too young for social media, but we know that day is coming."

As Meghan Markle embarks on this new chapter in her career, one thing is clear: she's not done yet. With a net worth estimated to be around $100 million, the Duchess of Sussex has the resources and ambition to take on the world of online fame head-on. But will she succeed where others have failed? Only time (and her Instagram followers) will tell.

Sources:

  • Meghan Markle's Instagram account
  • Fortune's Most Powerful Women summit in Washington D.C.
  • Tom Bowers' book Revenge: Meghan, Harry And The War Between The Windsors