Joshua Goldman
Joshua Goldman
min read · July 8, 2025 · Entertainment

Lila Moss Champions Inclusivity: Barbie Launches First 'Diabetic' Doll

Lila Moss fronted a new campaign as Barbie launched its first ever 'diabetic doll' this week

SCANDALOUS! Kate Moss's Daughter, Lila, Exposes Her Type 1 Diabetes with a Sassy New Campaign for Barbie

The fashion world is abuzz as Lila Moss, daughter of supermodel Kate Moss, joins forces with Barbie to launch the first-ever "diabetic doll" designed specifically for children living with type 1 diabetes. But what's more shocking than the toy's innovative features is Lila's candid confession about her own struggles with the condition.

The 22-year-old model, who has been insulin-dependent since a teenager, has always kept her health issue under wraps - until now. In a jaw-dropping campaign for Barbie, Lila proudly showcases her continuous glucose monitor and insulin pump, giving fans an unfiltered look at her daily life as a diabetic supermodel.

The model, 22, - who lives with type one diabetes - posed in a pink silk mini dress for the project before changing into a black top and white skirt for another shot

The daring shoot sees Lila posing in a stunning pink silk mini dress, followed by a chic black top and white skirt combo - all while flaunting her medical devices with confidence. It's a bold move that sets the tone for the empowering new Barbie doll, designed to help kids see themselves reflected in the toy line.

As part of the campaign, Lila has spoken out about living with type 1 diabetes, revealing the daily struggles and triumphs she faces as an insulin-dependent diabetic. In a poignant interview with Vogue's In The Bag, she shared her experiences with blood sugar fluctuations and the importance of carrying essential devices like her monitor and insulin pump.

"It's not visible from the outside, so no one would really know just by looking at you," Lila confessed about her condition in 2020. "But I have some sugar tablets, in case my blood sugar goes low... This is very important to keep in my bag, it comes with me everywhere."

Lila has previously been praised for her ground-breaking decision to wear her insulin pump on the runway (pictured during MFW's Versace show in 2021 with device visible on her thigh)

Type 1 diabetes is a serious autoimmune disease that causes the level of glucose (sugar) in your blood to become too high. It occurs when the body cannot produce enough insulin, requiring daily injections or an insulin pump to regulate blood sugar levels.

Lila's involvement with Barbie marks a significant step forward in promoting awareness and inclusivity for children living with type 1 diabetes. As someone who has lived with the condition her entire life, she brings a unique perspective to the campaign, ensuring that the new doll is not just a token gesture but a meaningful representation of the real-life experiences of diabetic kids.

But what's even more fascinating about Lila's rise to fame is her unconventional path into the modeling industry. As the daughter of Kate Moss, one would expect a certain level of privilege and connection in the business - but nope! Lila has revealed that her mother was actually keen to deter her from pursuing a career in modeling.

The 'diabetic' doll features a continuous glucose monitor and insulin pump - which Lila has spoken about using in the past

"My mum always put me off [modelling]," Lila shared in an interview with The Kit. "She was always like, 'If you wanna do it, you can, but I wouldn't recommend it.'"

Despite Kate's reservations, Lila persevered and landed her first modeling gig at just 15 years old - a campaign for Marc Jacobs Beauty, no less! Talk about making her mark in the industry!

In an exclusive chat with The Scholarly Note, Lila opens up about navigating fame as a young model, revealing that she's learned to prioritize self-care and maintain healthy boundaries. "Not really [anxious about the spotlight]," she said. "I've seen it first-hand, so I'm much more able to cope with it... I've had to say no to people. But I'm always nice!"

The toy firm says it made the first Barbie with type 1 diabetes (T1D) so more children could see themselves reflected in the range of dolls

As Lila continues to make waves in the fashion world, fans are left wondering what's next for this trailblazing supermodel. One thing is certain - her unwavering dedication to promoting awareness and inclusivity will continue to inspire a new generation of young models and diabetes warriors everywhere.

Stay tuned for more updates on Lila Moss's incredible journey as she continues to shatter glass ceilings in the fashion industry!

It worked with Breakthrough T1D, the leading global type 1 diabetes research organisation in developing the new doll, which also has a purse perfect for carrying 'snacks'

The company has marked the release by partnering with fashion model Lila who is an insulin-dependent diabetic herself

The young model previously discussed her condition during a segment on Vogue's In The Bag YouTube after making the unconventional decision to wear the monitor on the catwalk

The Barbie's have visible monitors on them

She said: 'I have some sugar tablets, in case my blood sugar goes low. I'm diabetic so I have this which controls a pod on my leg, which gives me insulin' (seen with mum Kate)