Joshua Goldman
Joshua Goldman
min read · October 21, 2025 · Entertainment

From Hand-Sewing to Fashion Empire: Kristin Juszczyk's Off-Season Dream Launch

Kristin Juszczyk, the wife of San Francisco 49ers star Kyle , is the co-founder of Off Season

FROM NFL WIFE TO FASHION QUEEN: KRISTIN JUSZCZYK'S RISE TO POWER

In a tale of rags-to-riches, Kristin Juszczyk, the wife of San Francisco 49ers star Kyle Juszczyk, has transformed her humble beginnings as a stay-at-home mom into a full-fledged fashion empire. With her husband's support and a dash of entrepreneurial spirit, this Long Island native has taken the sports world by storm with her eponymous brand, Off Season.

It all started two years ago when Kristin was hand-sewing her own eye-catching gameday outfits in her living room. Who would have thought that these hobbyist creations would eventually become the talk of the town? Fast forward to 2025, and Kristin's custom puffer jackets are now a coveted commodity among fashionistas and sports enthusiasts alike.

Off Season's latest collection in collaboration with the NBA is released on Tuesday

The big break came when Taylor Swift and Brittany Mahomes sported Kristin's handmade puffer jackets, sending them viral. But Kristin's ascension to fame wasn't solely the result of these A-list endorsements. She had already honed her craft, earning her sewing qualifications from "YouTube University" – a nod to her resourcefulness and willingness to learn.

"I loved working with my hands, spending hours and days making something, and then being so proud wearing it," Kristin gushes in an exclusive interview with thescholarlynote.com. "I love being able to tell everybody that I made it."

Her passion for fashion was sparked by her childhood memories of knitting and crocheting with her grandmother while watching Wheel of Fortune. Who knew these innocent games would lay the foundation for a future fashion icon? As Kristin's skills improved, she began creating custom gameday outfits for herself and eventually for other NFL wives.

The signature puffers are available in cropped (pictured) or standard length versions

But it wasn't until she met Taylor Swift that Kristin's brand truly took off. The pop sensation wore one of Kristin's puffer jackets to a Kansas City Chiefs game, sending the sports world into a frenzy. This moment marked a turning point in Kristin's career, catapulting her from a stay-at-home mom to a fashion mogul.

Today, Off Season is more than just a brand – it's a movement. Kristin has successfully disrupted the male-dominated sportswear industry by catering specifically to women's needs and tastes. Gone are the days of oversized silhouettes and pink color palettes; Off Season offers stylish, tailored pieces that empower women to take center stage.

"We want to make sure that women always feel like there's a safe space for them," Kristin explains. "When I go to games and look around, it feels like there's 50 percent females there. So, making sure that they feel supported just as much as men is super important to me."

The Boston Celtics puffer jacket is modeled

Kristin's dedication to inclusivity extends beyond her designs. She actively seeks out female talent within the sports world, often collaborating with fellow NFL wives on projects and events. This support network has become a hallmark of Off Season, fostering a sense of community among its customers.

But what drives Kristin's success? In an age where social media reigns supreme, it's no secret that celebrity endorsements can make or break a brand. However, for Kristin, it's the unwavering support of her husband Kyle and their NFL community that has been instrumental in her rise to fame.

"Kyle is my rock," Kristin says affectionately. "He's always been so supportive, encouraging me to pursue my dreams. And our friends and family within the NFL have become like a second family – we all rally around each other, both on and off the field."

Kristin has long created her own custom pieces to wear to her husband's games

As Off Season expands its reach into the NBA, Kristin is quick to point out that she owes her success to the tireless efforts of her team, including her husband, who has even modeled some of his wife's designs.

"We're not just a brand – we're a family," Kristin emphasizes. "We all support each other, and that's what sets us apart."

The NBA collaboration is merely the beginning for Off Season. With a treasure trove of "amazing ideas" on the horizon, including an upcoming ready-to-wear collection with the league, it seems that Kristin Juszczyk has only just begun to scratch the surface of her creative potential.

The Chiefs puffer jacket that Kristin made for Taylor Swift went viral in January 2024

In fact, she's already set her sights on conquering the fashion world. When asked about her long-term goals, Kristin reveals a vision of Off Season becoming a staple in the lives of sports fans worldwide – not just limited to game days.

"We want people to fall head over heels with our attire," Kristin says dreamily. "We envision pieces that people will be able to wear on-the-go in their everyday lives. Sports is a way of life, it's a culture – and we're excited to bring that feeling into fashion."

As the sports world continues to evolve, one thing is clear: Kristin Juszczyk has emerged as a force to be reckoned with. With her infectious enthusiasm, dedication to inclusivity, and unwavering passion for fashion, she's rewriting the rules of the sportswear industry – one puffer jacket at a time.

Twilight actor Taylor Lautner is among the famous faces to have worn her designs

STAY TUNED FOR OFF SEASON'S NEXT MOVE!

In the coming weeks, Kristin will be releasing new designs in collaboration with NBA teams. Will you be among the first to cop her latest creations? Stay tuned for updates and behind-the-scenes peeks into the world of Off Season on theirscholarlynote.com.

SHOP KRISTIN JUSZCZYK'S OFF SEASON NOW!

The cropped jackets are available for $315, while the team standard jackets are priced at $375

Get your hands on Kristin's coveted puffer jackets and more exclusive designs at [insert website URL]. Be sure to follow Off Season on social media for the latest updates, sneak peeks, and behind-the-scenes fun!

FOLLOW KRISTIN JUSZCZYK ON SOCIAL MEDIA!

Stay up-to-date with Kristin's latest adventures, fashion tips, and NFL exploits on:

Kristin met Kyle in 2014 with the couple tying the knot back in July 2019

Instagram: [insert Instagram handle] Twitter: [insert Twitter handle] Facebook: [insert Facebook handle]

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The Long Island native has long been transforming the football field into her own catwalk

The collection, which drops at 10am ET, boasts her signature puffer jackets, vests and coats

Before Off Season even launched, Kristin already had a host of models among the Niners

She designed custom pieces for the likes of Olivia Culpo (second left), the wife of Christian McCaffrey, and Claire Kittle (second right), the wife of George Kittle

The New York Knicks puffer jacket from the latest Off Season collection is pictured

Kristin attends every one of her husband’s games – home and away – to proudly support him

Kristin crafted a commemorative vest for Caitlin Clark while the WNBA star was at Iowa