Duchess Meghan Marks Her Comeback: As Ever Brand's Exciting Restock
ROYALTY REVEALED: Meghan Markle's Business Empire in Full Swing!
Get ready for a royally good time, folks! The Duchess of Sussex, Meghan Markle, is about to drop some major news that'll have you hooked from the get-go!
Meghan has been teasing her fans with cryptic messages and tantalizing tidbits about her lifestyle brand, As Ever. And today, she's finally giving us the scoop on the highly-anticipated restock of her products – two months after the initial batch sold out in just an hour! Can you believe it?
The Duchess herself broke the news on Instagram (because, let's be real, that's where all the magic happens!) with a sizzling-hot photograph of herself lounging on a garden swing, captioned simply: "No more sleeps". Talk about a wake-up call!
But here's the juicy part: Meghan hinted at some "delicious surprises" earlier this month, and we're guessing it has something to do with those mouth-watering jams and herbal teas that flew off the shelves (pun intended) during the first launch. Are you ready for round two?
Now, let's get down to business (pun intended again). PR experts are buzzing about Meghan's latest newsletter, which they say marks a significant shift in her brand from "founder-as-storyteller" to "founder-as-operator". In other words, she's ditched the poetic vibes and gotten straight to the point – sales-wise!
Sarah Schmidt, celebrity publicist and president of PR firm Interdependence, spilled the tea: "Meghan's first As Ever newsletter was poetic and intimate. It positioned the brand as an extension of her personal rituals and values, written in the voice of someone building a lifestyle, not just selling a product."
But don't get us wrong – we're here for it! Who doesn't love a good sale? And with Meghan's track record (remember that As Ever launch?), we're expecting this restock to be a major hit!
WHAT'S GOING ON BEHIND THE SCENES?
Meghan recently opened up about the challenges of building her brand, saying she's shed "tears" behind the scenes. Who knew running a business could be so emotional?
In an interview with Beyoncé's mom, Tina Knowles, Meghan confessed to struggling with restocking As Ever products: "I don't want you to eat that jam once every six months. I want that to be on your shelf all the time."
And speaking of social media, there's been buzz about whether Meghan's personal Instagram account is a tool for promoting her business (spoiler alert: it isn't). She recently denied using her personal handle as a marketing ploy, saying it's "my space and my channel for joy". We're loving the realness!
SO, WHAT'S NEXT?
Stay tuned, folks! With this restock on the horizon, we can't wait to see what other surprises Meghan has in store. Will she continue to wow us with her entrepreneurial spirit? One thing's for sure – we'll be watching (and buying) every step of the way!
THE SCHOLARLY NOTE
