Joshua Goldman
Joshua Goldman
min read · July 3, 2025 · Science

Demonic Dolls? Kim Kardashian's Labubus Spark Global Paranormal Panic

They have become a global sensation, sported by celebrities like Kim Kardashian and Rihanna, but some claim the popular Labubu dolls 'carry demonic energy.' Kardashian shared an Instagram story showing her collection

Labubu Dolls: The Latest Toy Trend or a Portal to Darkness?

The world of collectibles has been abuzz with the rise of Labubu dolls, those adorable yet unsettling creatures that have captured the hearts of celebrities like Kim Kardashian and Rihanna. But beware, dear collectors! A sinister conspiracy theory is making the rounds on social media, claiming these China-made toys are actually vessels for demonic energy.

Pazuzu, a malevolent demon from Mesopotamian mythology, is said to be the inspiration behind Labubu's eerie grin and pointed teeth. This chilling connection has left many fans questioning whether they've brought evil into their homes. And with good reason! Some believers have even taken to blessing their dolls with holy water to cleanse them of any perceived malevolent presence.

Conspiracy theorists are spreading a chilling theory about the China-made collectibles, alleging they were inspired by Pazuzu, a demon from Mesopotamian mythology (pictured)

But what exactly is the story behind these creepy collectibles? According to toy company Pop Mart, Labubu dolls are based on a Nordic-inspired creature from a children's book. However, this explanation has done little to quell the growing concern among fans and conspiracy theorists alike.

The Rise of Labubu: From Toy Craze to Paranormal Phenomenon

Labubus have become the latest must-have toy, with prices ranging from $15 for a small vinyl figure to a whopping $960 for a "mega" edition. Celebrities like Kim Kardashian and Rihanna have been spotted showcasing their collections on social media, but this has only fueled the fire of suspicion.

Her son, Saint, briefly took over her account, pleading with Pop Mart to send him a giant Labubu and 'some rainbow teeth ones.' Meanwhile, her daughter, North West (pictured), was spotted with a gray Labubu dangling from her purse

Rihanna's recent sighting of a pink Labubu dangling from her handbag sparked a frenzy among fans, with many calling out for more information about the alleged "demonic energy" associated with these dolls. Meanwhile, Kim Kardashian's son Saint took to his mom's Instagram account to plead with Pop Mart to send him a giant Labubu and some "rainbow teeth ones."

But what about the eerie similarities between Labubu's design and Pazuzu's depictions in ancient artifacts? Internet sleuths have been digging deep into the history of these dolls, pointing out that the toys' wide grins and pointed teeth bear an uncanny resemblance to the malevolent demon from The Exorcist.

The Conspiracies Unfold

Rihanna has also been seen carrying a pink Labubu attached to her handbag.

TikTok users are having a field day with this theory, sharing their own experiences and warnings about the alleged supernatural properties of Labubu dolls. One user, YouWontBelieveMe, issued a dire warning: "If you have one of these in your home, be careful. These dolls are going viral, with people saying they carry demonic energy."

The claims have even spilled over to Reddit, where users are selling their allegedly "possessed" Labubus. One Redditor wrote: "Does anyone want to buy possibly possessed Labubus? My boyfriend had a nightmare about my Labubu opening its eyes and hiding in my purse." Another user claimed that her friend's niece in Mexico was forced to undergo an exorcism after her Labubu doll allegedly possessed her.

Theories of Paranormal Activity

Despite the swirling conspiracies, toy company Pop Mart insists Labubus are based on a Nordic-inspired creature from a children's book, also called Labubu

Some fans have reported strange occurrences while owning Labubus, including hearing voices, experiencing nightmares, and waking up with unexplained scratches. While there's no concrete evidence linking these events to the dolls, the eerie similarities between Labubu's design and Pazuzu's depictions are undeniable.

But what about the claims of paranormal activity? One user shared a chilling account of her experience with allegedly possessed Labubus: "My boyfriend and I heard strange whispering and giggling sounds coming from behind our cat tree. We initially dismissed it, but when it kept happening, we knew something was off." The couple sealed their Labubu dolls in a bag and stored them outside, and the strange noises ceased.

The Toys' Creators Speak Out

Pop Mart and creator Kasing Lung have thus far remained silent on the matter of supernatural connections to Labubus. However, fans argue that the toys' unsettling charm and eerie design make them prime candidates for online ghost lore.

One fan wrote on X: "I love them, but I keep mine in a sealed display case... just in case." While no concrete evidence ties Labubu dolls to the supernatural, their mystique has captured the hearts of fans worldwide. Will you dare to bring one home?