Joshua Goldman
Joshua Goldman
min read · June 4, 2025 · Entertainment

Britney Spears' $1,000+ Balenciaga Merch: Fans Fume Over Price Tags!

Britney Spears is under fire from fans after teaming up with Balenciaga for an expensive merchandise collab

SHOCKING MERCHANDISE LAUNCH: BRITNEY SPEARS TEAMS UP WITH BALANCIAGA FOR HEFTY PRICED COLLABORATION

The highly-anticipated collaboration between pop icon Britney Spears and fashion powerhouse Balenciaga has left fans reeling, but not for the reasons you might think. While die-hard Britney enthusiasts were thrilled to see their idol team up with the edgy fashion house, they were quickly dismayed by the eye-watering price tags attached to the merchandise.

The "Toxic" singer, 43, joined forces with Balenciaga's creative director Demna Gvasalia to release a limited-edition collection of Britney-branded tees, hoodies, and caps. The cheapest item in the lineup? A whopping $795 for a "shrunken" T-shirt. Yes, you read that right - $795! For those who want to splurge even more, an oversized version of the same tee will set them back a cool $1,050.

A black hoodie from the collection costs an eye-watering $1,650

Caps are also being sold with price tags ranging from $725 to $1,250, while a black hoodie is a steep $1,650. Fans took to social media to express their outrage and disappointment, with one commenter writing, "The way this new Britney merch is mostly over $1k... Britney Nerds aren't buying the new merch that's $40 let alone that much." Another fan summed up the general sentiment, saying, "New Britney merch is $1000... yeah no f**k off."

It appears that Britney's team may be feeling a bit desperate to cash in on her name. As we all know, the pop star hasn't been as active in recent years, and this collaboration seems like an attempt to revive her fading spotlight. But will it work? Not according to fans, who are calling out the exorbitant prices.

One fan pointed out that you can get similar merchandise at a flea market for a fraction of the cost, while another joked about buying the pricey items on Temu, a popular e-commerce platform known for its affordable prices. The general consensus seems to be that Britney's team is milking her name for all it's worth.

Caps start at $725 all the way through to $1,250 for a studded version (pictured)

But what exactly is this collaboration all about? According to Balenciaga's website, the "Britney Spears series celebrates a global cultural icon who shaped the sound and style of pop music." The collection includes archival images of Britney snapped by renowned photographers Steven Klein and Rankin. It also features an exclusive playlist curated by Britney herself, as well as two remixes of her iconic songs.

Demna Gvasalia's decision to team up with Britney for this collaboration is interesting, given that he's set to leave Balenciaga next month to take on the creative director role at Gucci. It's clear that he's trying to make a lasting impression before his departure.

Britney herself released a statement about the collaboration, saying, "I have always loved fashion and was so honored and excited Balenciaga and Demna chose to collaborate with me on Demna's last collection with the House." She added, "I hope my fans love it as much as I do! These are some of my favorite images from such an amazing time in my career and life, and I'm so excited to share it with everyone."

The cheapest piece of clothing in the collection is a $795 'shrunken' T-shirt, but buyers need to fork out $1,050 for the oversized version

But what about Britney's own projects? It seems that she's been keeping busy behind the scenes. Her attorney Peter Nussbaum recently filed a trademark application with the US Patent and Trademark Office for her first-ever jewelry brand, B. Tiny. The singer created the line through her limited liability company Baby One More Mark, LLC, and the application is currently pending approval.

It appears that Britney is gearing up to launch her own jewelry line, which she's been teasing on social media. In a recent Instagram post, she shared a glimpse of a stunning white flower choker, asking her 42 million followers if they liked it. She also dropped a major hint about the upcoming release, saying, "B. Tiny is coming soon and that's something we have added! It's honestly adorable!"

Britney first announced B. Tiny on November 3, sharing a video of herself wearing a blue gemstone hand chain. She wrote, "My first jewelry line coming soon! Delicate, extremely different, and one-of-a-kind pieces!" The Hold Me Closer hitmaker is also said to be hands-on with her fully-authorized biopic for Universal Pictures, which is still in the developmental stage.

Outside of the release of her blockbuster memoir The Woman In Me in 2023, Britney hasn't been very active

The news of Britney's collaborations and upcoming projects has left fans wondering - will she ever return to music? Only time will tell. For now, it seems that she's focusing on cashing in on her name while still taking time off from the spotlight.